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2025\u300d\u306b\u304a\u3044\u3066\u3001\u6700\u65b0\u306e\u30c7\u30b8\u30bf\u30eb\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u3068\u5e97\u8217\u81ea\u52d5\u5316\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u3092\u767a\u8868\u3057\u307e\u3057\u305f\u3002SOLUM\u306f\u3001\u96fb\u5b50\u68da\u672d\uff08ESL\uff09\u3001\u30c7\u30b8\u30bf\u30eb\u30b5\u30a4\u30cd\u30fc\u30b8\u3001\u30d3\u30b8\u30e7\u30f3\u4eba\u5de5\u77e5\u80fd\uff08AI\uff09\u3001\u30e2\u30ce\u306e\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\uff08IoT\uff09\u6280\u8853\u3092\u7d71\u5408\u3057\u305f\u5148\u9032\u306e\u30b9\u30de\u30fc\u30c8\u5c0f\u58f2\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u3092\u5c55\u793a\u3057\u307e\u3057\u305f\u3002\u30a4\u30d9\u30f3\u30c8\u306e\u4e3b\u306a\u30cf\u30a4\u30e9\u30a4\u30c8\u306f\u3001\u9867\u5ba2\u306e\u6027\u5225\u3068\u5e74\u9f62\u3092\u8a8d\u8b58\u3057\u3001\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u5e83\u544a\u3092\u53ef\u80fd\u306b\u3057\u3001\u9867\u5ba2\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3092\u5f37\u5316\u3059\u308b\u3088\u3046\u306b\u8a2d\u8a08\u3055\u308c\u305f\u30d3\u30b8\u30e7\u30f3AI\u642d\u8f09\u306e\u30b9\u30de\u30fc\u30c8\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u3067\u3057\u305f\u3002<\/li>\n<li><\/li>\n<\/ul>\n<h2><b>\u65e5\u672c\u306eOOH\u3068DOOH\u7523\u696d\u306e\u6982\u8981<\/b><\/h2>\n<p>\u65e5\u672c\u306e\u30a2\u30a6\u30c8\u30fb\u30aa\u30d6\u30fb\u30db\u30fc\u30e0\uff08OOH\uff09\u304a\u3088\u3073\u30c7\u30b8\u30bf\u30eb\u30fb\u30a2\u30a6\u30c8\u30fb\u30aa\u30d6\u30fb\u30db\u30fc\u30e0\uff08DOOH\uff09\u5e02\u5834\u306f\u3001\u6570\u591a\u304f\u306e\u30b0\u30ed\u30fc\u30d0\u30eb\u30fb\u30d7\u30ec\u30fc\u30e4\u30fc\u3084\u5730\u57df\u30d7\u30ec\u30fc\u30e4\u30fc\u304c\u3057\u306e\u304e\u3092\u524a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u682a\u5f0f\u4f1a\u793eDentsu\u3001\u682a\u5f0f\u4f1a\u793eKesion\u3001Geniee, Inc.\u3001Live Board, Inc.\u3001Moving Walls Pte. 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\u30b9\u30da\u30a4\u30f3\u3092\u62e0\u70b9\u3068\u3059\u308b\u5c4b\u5916\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u691c\u8a3c\u306e\u8457\u540d\u306a\u30ea\u30fc\u30c0\u30fc\u3067\u3042\u308bOOH TRACE\u793e\u306f\u3001\u65e5\u672c\u306eDOOH\u5e83\u544a\u5206\u91ce\u306e\u30c8\u30c3\u30d7\u30d7\u30ec\u30fc\u30e4\u30fc\u3067\u3042\u308b\u682a\u5f0f\u4f1a\u793e\u30e9\u30a4\u30d6\u30dc\u30fc\u30c9\u3068\u6226\u7565\u7684\u30d1\u30fc\u30c8\u30ca\u30fc\u30b7\u30c3\u30d7\u3092\u7de0\u7d50\u3057\u307e\u3057\u305f\u3002\u3053\u306e\u63d0\u643a\u306b\u3088\u308a\u3001\u5c4b\u5916\u5e83\u544a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u7cbe\u5ea6\u3068\u4fe1\u983c\u6027\u3092\u9ad8\u3081\u3001\u4ee3\u7406\u5e97\u3084\u5e83\u544a\u4e3b\u304c\u5951\u7d04\u901a\u308a\u306b\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u5b9f\u65bd\u3059\u308b\u3053\u3068\u3092\u4fdd\u8a3c\u3057\u307e\u3059\u3002OOH TRACE\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u691c\u8a3c\u30ce\u30a6\u30cf\u30a6\u3068\u3001\u682a\u5f0f\u4f1a\u793e\u30e9\u30a4\u30d6\u30dc\u30fc\u30c9\u306e\u5e83\u7bc4\u306a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u3068\u5e02\u5834\u30d7\u30ec\u30bc\u30f3\u30b9\u3092\u7d44\u307f\u5408\u308f\u305b\u308b\u3053\u3068\u3067\u3001DOOH\u5e83\u544a\u9818\u57df\u306b\u304a\u3051\u308b\u8aac\u660e\u8cac\u4efb\u3068\u900f\u660e\u6027\u306e\u65b0\u305f\u306a\u30d9\u30f3\u30c1\u30de\u30fc\u30af\u3092\u8a2d\u5b9a\u3059\u308b\u3053\u3068\u3092\u76ee\u6307\u3057\u307e\u3059\u3002<\/li>\n<li>2024\u5e7411\u6708 \u897f\u65e5\u672c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u30ba\u306f\u3001\u682a\u5f0f\u4f1a\u793e\u30e9\u30a4\u30d6\u30dc\u30fc\u30c9\u3068\u5171\u540c\u3067\u3001\u300cJR\u897f\u65e5\u672c J\u30fbAD\u30d3\u30b8\u30e7\u30f3 WEST \u65b0\u5927\u962a\u99c53F\u6771\u897f\u81ea\u7531\u901a\u8def\u300d\uff0810\u9762\uff09\u3068\u300cJR\u897f\u65e5\u672c J\u30fbAD\u30d3\u30b8\u30e7\u30f3 WEST \u4eac\u6a4b\u99c5\u5317\u53e3\u300d\uff085\u9762\uff09\u3092\u30e9\u30a4\u30d6\u30dc\u30fc\u30c9\u30de\u30fc\u30b1\u30c3\u30c8\u30d7\u30ec\u30a4\u30b9\u306b\u7d71\u5408\u3002\u3053\u306e\u53d6\u308a\u7d44\u307f\u306f\u3001DOOH\uff08\u30c7\u30b8\u30bf\u30eb\u30fb\u30a2\u30a6\u30c8\u30fb\u30aa\u30d6\u30fb\u30db\u30fc\u30e0\uff09\u5e83\u544a\u914d\u4fe1\u306e\u30c8\u30e9\u30a4\u30a2\u30eb\u3068\u3057\u3066\u5b9f\u65bd\u3059\u308b\u3082\u306e\u3002\u897f\u65e5\u672c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30fb\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u30ba\u3068LIVE BOARD\u306f\u3001DOOH\u5e02\u5834\u306e\u6d3b\u6027\u5316\u3068\u30a4\u30ce\u30d9\u30fc\u30b7\u30e7\u30f3\u306e\u4fc3\u9032\u3092\u56f3\u308a\u3001\u591a\u69d8\u306a\u30e9\u30a4\u30d5\u30b9\u30bf\u30a4\u30eb\u306b\u5bfe\u5fdc\u3057\u305f\u5e83\u544a\u306e\u958b\u767a\u306b\u53d6\u308a\u7d44\u3093\u3067\u307e\u3044\u308a\u307e\u3059\u3002<\/li>\n<\/ul>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-31032\" src=\"https:\/\/www.marketresearch.co.jp\/insights\/wp-content\/uploads\/2025\/05\/3-1-9.png\" alt=\"\" width=\"600\" height=\"277\" \/><\/p>\n<h2><b>\u65e5\u672c\u306eOOH\u3068DOOH\u5e02\u5834\u30ec\u30dd\u30fc\u30c8 &#8211; \u76ee\u6b21<\/b><\/h2>\n<p>1. \u306f\u3058\u3081\u306b<\/p>\n<ul>\n<li>1.1 \u8abf\u67fb\u306e\u524d\u63d0\u6761\u4ef6\u3068\u5e02\u5834\u306e\u5b9a\u7fa9<\/li>\n<li>1.2 \u8abf\u67fb\u7bc4\u56f2<\/li>\n<\/ul>\n<p>2. \u8abf\u67fb\u65b9\u6cd5<\/p>\n<p>3. \u30a8\u30b0\u30bc\u30af\u30c6\u30a3\u30d6\u30b5\u30de\u30ea\u30fc<\/p>\n<p>4. \u5e02\u5834\u30a4\u30f3\u30b5\u30a4\u30c8<\/p>\n<ul>\n<li>4.1 \u5e02\u5834\u6982\u8981\u3068\u6d88\u8cbb\u8005\u884c\u52d5\u55dc\u597d<\/li>\n<li>4.2 \u7523\u696d\u306e\u9b45\u529b &#8211; \u30dd\u30fc\u30bf\u30fc\u306e\u30d5\u30a1\u30a4\u30d6\u30d5\u30a9\u30fc\u30b9\u5206\u6790\n<ul>\n<li>4.2.1 \u30b5\u30d7\u30e9\u30a4\u30e4\u30fc\u306e\u4ea4\u6e09\u529b<\/li>\n<li>4.2.2 \u8cb7\u3044\u624b\uff0f\u6d88\u8cbb\u8005\u306e\u4ea4\u6e09\u529b<\/li>\n<li>4.2.3 \u65b0\u898f\u53c2\u5165\u8005\u306e\u8105\u5a01<\/li>\n<li>4.2.4 \u4ee3\u66ff\u54c1\u306e\u8105\u5a01<\/li>\n<li>4.2.5 \u7af6\u4e89\u30e9\u30a4\u30d0\u30eb\u306e\u6fc0\u3057\u3055<\/li>\n<\/ul>\n<\/li>\n<li>4.3 \u7523\u696d\u30a8\u30b3\u30b7\u30b9\u30c6\u30e0\u5206\u6790<\/li>\n<\/ul>\n<p>5. \u5e02\u5834\u30c0\u30a4\u30ca\u30df\u30af\u30b9<\/p>\n<ul>\n<li>5.1 \u5e02\u5834\u4fc3\u9032\u8981\u56e0\n<ul>\n<li>5.1.1 \u30b9\u30de\u30fc\u30c8\u30b7\u30c6\u30a3\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u3078\u306e\u652f\u51fa\u5897\u52a0\u3092\u80cc\u666f\u3068\u3057\u305f\u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u3078\u306e\u7d99\u7d9a\u7684\u306a\u30b7\u30d5\u30c8<\/li>\n<li>5.1.2 \u30c7\u30b8\u30bf\u30eb\u30b9\u30af\u30ea\u30fc\u30f3\u306e\u666e\u53ca\u62e1\u5927<\/li>\n<\/ul>\n<\/li>\n<li>5.2 \u5e02\u5834\u306e\u963b\u5bb3\u8981\u56e0\n<ul>\n<li>5.2.1 \u5e83\u544a\u52b9\u679c\u6e2c\u5b9a\u3001\u30b3\u30b9\u30c8\u3001\u5e02\u5834\u306e\u7d30\u5206\u5316\u306b\u95a2\u3059\u308b\u904b\u7528\u4e0a\u306e\u8ab2\u984c<\/li>\n<\/ul>\n<\/li>\n<li>5.3 \u5e02\u5834\u6a5f\u4f1a<\/li>\n<li>5.4 \u696d\u754c\u306e\u898f\u5236\u60c5\u52e2\u3068\u653f\u7b56\u52d5\u5411<\/li>\n<li>5.5 \u4e3b\u8981\u306a\u6280\u8853\u9769\u65b0\n<ul>\n<li>5.5.1 \u8996\u8074\u8005\u6e2c\u5b9a\u3068\u5206\u6790\u3092\u8a55\u4fa1\u3059\u308b\u6280\u8853\u9769\u65b0<\/li>\n<li>5.5.2 \u56fd\u5185\u3067\u5229\u7528\u53ef\u80fd\u306a\u30e6\u30cb\u30c3\u30c8\uff08\u30b9\u30da\u30fc\u30b9\uff09\u306e\u8868\u793a<\/li>\n<li>5.5.3 OOH\u5e83\u544a\u9732\u51fa\u5f8c\u306e\u30aa\u30f3\u30e9\u30a4\u30f3\u30c1\u30e3\u30cd\u30eb\u3092\u901a\u3058\u305f\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306e\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u306e\u597d\u307e\u3057\u3055<\/li>\n<li>5.5.4 \u56fd\u5185\u306b\u304a\u3051\u308b\u5e83\u544a\u7528\u30c7\u30b8\u30bf\u30eb\u30b5\u30a4\u30cd\u30fc\u30b8\u753b\u9762\u306e\u4f7f\u7528\u72b6\u6cc1<\/li>\n<\/ul>\n<\/li>\n<li>5.6 \u56fd\u5185\u306b\u304a\u3051\u308bOOH\u5e83\u544a\u3068DOOH\u5e83\u544a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u4e3b\u306a\u30b1\u30fc\u30b9\u30b9\u30bf\u30c7\u30a3<\/li>\n<li>5.7 \u56fd\u5185\u306e\u4ed6\u306e\u5e83\u544a\u30d5\u30a9\u30fc\u30de\u30c3\u30c8\u306e\u4e2d\u3067OOH\u3068DOOH\u652f\u51fa\u306e\u5168\u4f53\u7684\u306a\u4f4d\u7f6e\u4ed8\u3051<\/li>\n<\/ul>\n<p>6. \u5e02\u5834\u30bb\u30b0\u30e1\u30f3\u30c6\u30fc\u30b7\u30e7\u30f3<\/p>\n<ul>\n<li>6.1 \u7a2e\u985e\u5225\n<ul>\n<li>6.1.1 \u30b9\u30bf\u30c6\u30a3\u30c3\u30afOOH<\/li>\n<li>6.1.2 \u30c7\u30b8\u30bf\u30ebOOH<\/li>\n<li>6.1.2.1 \u30d7\u30ed\u30b0\u30e9\u30de\u30c6\u30a3\u30c3\u30afOOH<\/li>\n<li>6.1.2.2 \u7a2e\u985e\u5225\u30c7\u30b8\u30bf\u30ebOOH<\/li>\n<\/ul>\n<\/li>\n<li>6.2 \u7528\u9014\u5225\n<ul>\n<li>6.2.1 \u30d3\u30eb\u30dc\u30fc\u30c9<\/li>\n<li>6.2.2 \u4ea4\u901a\u5e83\u544a<\/li>\n<li>6.2.2.1 \u7a7a\u6e2f<\/li>\n<li>6.2.2.2 \u305d\u306e\u4ed6\u306e\u4ea4\u901a\u7528\u9014<\/li>\n<li>6.2.3 \u30b9\u30c8\u30ea\u30fc\u30c8\u30d5\u30a1\u30cb\u30c1\u30e3\u30fc<\/li>\n<li>6.2.4 \u305d\u306e\u4ed6\u306e\u30d7\u30ec\u30fc\u30b9\u30d9\u30fc\u30b9\u30e1\u30c7\u30a3\u30a2<\/li>\n<\/ul>\n<\/li>\n<li>6.3 \u30a8\u30f3\u30c9\u30e6\u30fc\u30b6\u30fc\u7523\u696d\u5225\n<ul>\n<li>6.3.1 \u81ea\u52d5\u8eca<\/li>\n<li>6.3.2 \u5c0f\u58f2\u30fb\u6d88\u8cbb\u8ca1<\/li>\n<li>6.3.3 \u30d8\u30eb\u30b9\u30b1\u30a2<\/li>\n<li>6.3.4 \u9280\u884c\u3001\u91d1\u878d\u30b5\u30fc\u30d3\u30b9\u3001\u4fdd\u967a\uff08BFSI\uff09<\/li>\n<li>6.3.5 \u305d\u306e\u4ed6\u306e\u30a8\u30f3\u30c9\u30e6\u30fc\u30b6\u30fc\u7523\u696d<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p>7. \u7af6\u4e89\u74b0\u5883<\/p>\n<ul>\n<li>7.1 \u4f01\u696d\u30d7\u30ed\u30d5\u30a3\u30fc\u30eb<\/li>\n<\/ul>\n<ul>\n<li style=\"list-style-type: none\">\n<ul>\n<li style=\"list-style-type: none\">\n<ul>\n<li>7.1.1 Dentsu Inc.<\/li>\n<li>7.1.2 Kesion Co., Ltd.<\/li>\n<li>7.1.3 Advertising Nagata Co., Ltd.<\/li>\n<li>7.1.4 Kyoritz Advertising Agency Co., Ltd.<\/li>\n<li>7.1.5 Hit Co., Ltd.<\/li>\n<li>7.1.6 LIVE BOARD Inc.<\/li>\n<li>7.1.7 ASIAPAC NET MEDIA LIMITED<\/li>\n<li>7.1.8 Moving Walls Pte Ltd<\/li>\n<li>7.1.9 MCDecaux (JCDecaux Group)<\/li>\n<li>7.1.10 One Day Agency (1D Agency Ltd)<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<\/li>\n<li>*\u30ea\u30b9\u30c8\u306f\u7db2\u7f85\u7684\u3067\u306f\u3042\u308a\u307e\u305b\u3093<\/li>\n<\/ul>\n<p>8. \u5c06\u6765\u306e\u5c55\u671b<\/p>\n<h2><b>\u65e5\u672cOOH\u30fbDOOH\u696d\u754c\u306e\u30bb\u30b0\u30e1\u30f3\u30c6\u30fc\u30b7\u30e7\u30f3<\/b><\/h2>\n<p>\u65e5\u672c\u306b\u304a\u3051\u308bOOH\uff08\u30a2\u30a6\u30c8\u30fb\u30aa\u30d6\u30fb\u30db\u30fc\u30e0\uff09\u5e02\u5834\u306f\u3001\u591a\u69d8\u306a\u30d5\u30a9\u30fc\u30de\u30c3\u30c8\u306b\u304a\u3051\u308b\u5e83\u544a\u8cbb\u306b\u3088\u3063\u3066\u5b9a\u7fa9\u3055\u308c\u307e\u3059\u3002\u30d3\u30eb\u30dc\u30fc\u30c9\uff08\u8857\u8def\u706f\u30dc\u30fc\u30c9\uff09\u3001\u8857\u8def\u706f\u30dd\u30b9\u30bf\u30fc\u306e\u3088\u3046\u306a\u30b9\u30c8\u30ea\u30fc\u30c8\u30d5\u30a1\u30cb\u30c1\u30e3\u30fc\u3001\u516c\u5171\u4ea4\u901a\u6a5f\u95a2\u306e\u8eca\u5185\u5e83\u544a\u3092\u542b\u3080\u30c8\u30e9\u30f3\u30b8\u30c3\u30c8\u30e1\u30c7\u30a3\u30a2\u306a\u3069\u3002<\/p>\n<p>\u672c\u8abf\u67fb\u3067\u306f\u3001\u5e97\u982d\u3067\u306e\u5e83\u544a\u306a\u3069\u3001\u5834\u6240\u30d9\u30fc\u30b9\u306e\u30e1\u30c7\u30a3\u30a2\u306b\u3064\u3044\u3066\u3082\u8003\u5bdf\u3057\u3066\u3044\u307e\u3059\u3002\u8abf\u67fb\u306f\u3001\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u30e2\u30fc\u30eb\u3001\u7a7a\u6e2f\u3001\u9053\u8def\u3001\u4ea4\u901a\u6a5f\u95a2\u306e\u30cf\u30d6\u306a\u3069\u306e\u5834\u6240\u306b\u307e\u305f\u304c\u308b\u3001\u5c4b\u5185\u5916\u306b\u8a2d\u7f6e\u3055\u308c\u305f\u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u3068\u9759\u7684\u5e83\u544a\u306e\u4e21\u65b9\u3092\u5bfe\u8c61\u3068\u3057\u3066\u3044\u307e\u3059\u3002\u7279\u306b\u3001\u4ee3\u7406\u5e97\u624b\u6570\u6599\u3084\u5236\u4f5c\u8cbb\u306f\u610f\u56f3\u7684\u306b\u7701\u7565\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u65e5\u672c\u306eOOH\u304a\u3088\u3073DOOH\u5e02\u5834\u306f\u3001\u7a2e\u985e\u5225\uff08\u30b9\u30bf\u30c6\u30a3\u30c3\u30afOOH\u304a\u3088\u3073\u30c7\u30b8\u30bf\u30ebOOH\uff3b\u30d7\u30ed\u30b0\u30e9\u30de\u30c6\u30a3\u30c3\u30afOOH\u304a\u3088\u3073\u305d\u306e\u4ed6\u306e\u30c7\u30b8\u30bf\u30ebOOH\u306e\u7a2e\u985e\uff3d\uff09\u3001\u7528\u9014\u5225\uff08\u30d3\u30eb\u30dc\u30fc\u30c9\u304a\u3088\u3073\u4ea4\u901a\uff3b\u7a7a\u6e2f\u304a\u3088\u3073\u305d\u306e\u4ed6\u306e\u4ea4\u901a\u7528\u9014\uff3d\uff09\u3001\u30b9\u30c8\u30ea\u30fc\u30c8\u30d5\u30a1\u30cb\u30c1\u30e3\u30fc\u3001\u305d\u306e\u4ed6\u306e\u30d7\u30ec\u30fc\u30b9\u30d9\u30fc\u30b9\u30e1\u30c7\u30a3\u30a2\uff09\u3001\u30a8\u30f3\u30c9\u30e6\u30fc\u30b6\u30fc\u7523\u696d\u5225\uff08\u81ea\u52d5\u8eca\u3001\u5c0f\u58f2\u304a\u3088\u3073\u6d88\u8cbb\u8ca1\u3001\u30d8\u30eb\u30b9\u30b1\u30a2\u3001\u9280\u884c\u3001\u91d1\u878d\u30b5\u30fc\u30d3\u30b9\u304a\u3088\u3073\u4fdd\u967a\uff08BFSI\uff09\u3001\u305d\u306e\u4ed6\u306e\u30a8\u30f3\u30c9\u30e6\u30fc\u30b6\u30fc\u7523\u696d\uff09\u306b\u5206\u985e\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u5e02\u5834\u898f\u6a21\u304a\u3088\u3073\u4e88\u6e2c\u306f\u3001\u4e0a\u8a18\u306e\u3059\u3079\u3066\u306e\u30bb\u30b0\u30e1\u30f3\u30c8\u306b\u3064\u3044\u3066\u91d1\u984d\uff08\u7c73\u30c9\u30eb\uff09\u3067\u63d0\u4f9b\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<h2><b>\u65e5\u672c\u306eOOH\u304a\u3088\u3073DOOH\u5e02\u5834\u306b\u95a2\u3059\u308b\u8abf\u67fbFAQ<\/b><\/h2>\n<p>\u65e5\u672c\u306eOOH\/DOOH\u5e02\u5834\u306f\u3069\u306e\u304f\u3089\u3044\u306e\u898f\u6a21\u3067\u3059\u304b\uff1f<\/p>\n<p>\u65e5\u672c\u306eOOH\u304a\u3088\u3073DOOH\u5e02\u5834\u898f\u6a21\u306f\u30012025\u5e74\u306b\u306f38.6\u5104\u7c73\u30c9\u30eb\u306b\u9054\u3057\u3001\u5e74\u5e73\u5747\u6210\u9577\u73871.83%\u3067\u6210\u9577\u3057\u30012030\u5e74\u306b\u306f42.3\u5104\u7c73\u30c9\u30eb\u306b\u9054\u3059\u308b\u3068\u4e88\u6e2c\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u73fe\u5728\u306e\u65e5\u672cOOH\u30fbDOOH\u5e02\u5834\u898f\u6a21\u306f\uff1f<\/p>\n<p>2025\u5e74\u3001\u65e5\u672c\u306eOOH\u304a\u3088\u3073DOOH\u5e02\u5834\u898f\u6a21\u306f38.6\u5104\u7c73\u30c9\u30eb\u306b\u9054\u3059\u308b\u898b\u8fbc\u307f\u3067\u3059\u3002<\/p>\n<p>\u65e5\u672c\u306eOOH\u304a\u3088\u3073DOOH\u5e02\u5834\u306e\u4e3b\u8981\u30d7\u30ec\u30fc\u30e4\u30fc\u306f\uff1f<\/p>\n<p>Dentsu Inc., Kesion Co., Ltd., Advertising Nagata Co., Ltd., Kyoritz Advertising Agency Co., Ltd. and Hit Co., Ltd.\u304c\u65e5\u672c\u306eOOH\/DOOH\u5e02\u5834\u3067\u4e8b\u696d\u3092\u5c55\u958b\u3057\u3066\u3044\u308b\u4e3b\u8981\u4f01\u696d\u3067\u3059\u3002<\/p>\n<p>\u3053\u306e\u65e5\u672cOOH\u30fbDOOH\u5e02\u5834\u306f\u4f55\u5e74\u3092\u5bfe\u8c61\u3068\u3057\u30012024\u5e74\u306e\u5e02\u5834\u898f\u6a21\u306f\uff1f<\/p>\n<p>2024\u5e74\u306e\u65e5\u672cOOH\/DOOH\u5e02\u5834\u898f\u6a21\u306f37.9\u5104\u7c73\u30c9\u30eb\u3068\u63a8\u5b9a\u3055\u308c\u307e\u3059\u3002\u672c\u30ec\u30dd\u30fc\u30c8\u3067\u306f\u3001\u65e5\u672cOOH\u30fbDOOH\u5e02\u5834\u306e\u904e\u53bb\u306e\u5e02\u5834\u898f\u6a21\u30922019\u5e74\u30012020\u5e74\u30012021\u5e74\u30012022\u5e74\u30012023\u5e74\u30012024\u5e74\u306e\u5404\u5e74\u306b\u3064\u3044\u3066\u8abf\u67fb\u3057\u3066\u3044\u307e\u3059\u3002\u307e\u305f\u30012025\u5e74\u30012026\u5e74\u30012027\u5e74\u30012028\u5e74\u30012029\u5e74\u30012030\u5e74\u306e\u65e5\u672c\u306eOOH\u304a\u3088\u3073DOOH\u5e02\u5834\u898f\u6a21\u3092\u4e88\u6e2c\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u65e5\u672c\u306eOOH\u304a\u3088\u3073DOOH\u5e02\u5834\u898f\u6a21\u306f\u30012025\u5e74\u306b38.6\u5104\u7c73\u30c9\u30eb\u3068\u63a8\u5b9a\u3055\u308c\u3001\u4e88\u6e2c\u671f\u9593\u4e2d\uff082025-2030\u5e74\uff09\u306e\u5e74\u5e73\u5747\u6210\u9577\u7387\u306f1.83%\u3067\u30012030\u5e74\u306b\u306f42.3\u5104\u7c73\u30c9\u30eb\u306b\u9054\u3059\u308b\u898b\u8fbc\u307f\u3067\u3059\u3002<br \/>\n\u5805\u8abf\u306a\u5546\u696d\u30fb\u7523\u696d\u666f\u89b3\u3092\u6301\u3064\u65e5\u672c\u306f\u3001OOH\u304a\u3088\u3073DOOH\u5e83\u544a\u306e\u6709\u529b\u306a\u5e02\u5834\u3068\u3057\u3066\u4f4d\u7f6e\u3065\u3051\u3089\u308c\u3066\u3044\u307e\u3059\u3002\u7279\u306b\u4eac\u90fd\u3001\u6771\u4eac\u3001\u5927\u962a\u306a\u3069\u306e\u5927\u90fd\u5e02\u3067\u306f\u3001OOH\/DOOH\u6280\u8853\u306e\u5c0e\u5165\u304c\u6025\u901f\u306b\u9032\u3093\u3067\u3044\u307e\u3059\u3002\u3053\u308c\u3089\u306e\u90fd\u5e02\u306f\u4eba\u53e3\u5bc6\u5ea6\u304c\u9ad8\u304f\u3001\u4eba\u306e\u5f80\u6765\u304c\u591a\u3044\u3053\u3068\u304c\u7279\u5fb4\u3067\u3001\u3053\u3046\u3057\u305f\u5e83\u544a\u30c1\u30e3\u30cd\u30eb\u306e\u52b9\u679c\u3092\u9ad8\u3081\u3066\u3044\u307e\u3059\u3002<br \/>\n\u307e\u305f\u3001\u30a4\u30f3\u30bf\u30e9\u30af\u30c6\u30a3\u30d6\u30fb\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u3084\u30d7\u30ed\u30b0\u30e9\u30de\u30c6\u30a3\u30c3\u30af\u5e83\u544a\u306a\u3069\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u7cbe\u5ea6\u3068\u30a4\u30f3\u30d1\u30af\u30c8\u3092\u9ad8\u3081\u308b\u30c7\u30b8\u30bf\u30eb\u30b5\u30a4\u30cd\u30fc\u30b8\u6280\u8853\u306e\u9032\u6b69\u3082\u3001\u5e02\u5834\u306e\u6210\u9577\u3092\u5f8c\u62bc\u3057\u3057\u3066\u3044\u307e\u3059\u3002\u3055\u3089\u306b\u3001\u5c0f\u58f2\u3001\u4ea4\u901a\u3001\u30a8\u30f3\u30bf\u30fc\u30c6\u30a4\u30f3\u30e1\u30f3\u30c8\u306a\u3069\u306e\u4e3b\u8981\u306a\u30a2\u30d7\u30ea\u30b1\u30fc\u30b7\u30e7\u30f3\u5206\u91ce\u306b\u304a\u3044\u3066\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u3092\u7d5e\u3063\u305f\u30c0\u30a4\u30ca\u30df\u30c3\u30af\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u901a\u3058\u305f\u6d88\u8cbb\u8005\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u306e\u5411\u4e0a\u304c\u3001\u65e5\u672c\u306eOOH\u304a\u3088\u3073DOOH\u5e83\u544a\u5e02\u5834\u306e\u6301\u7d9a\u7684\u306a\u62e1\u5927\u306b\u5bc4\u4e0e\u3057\u3066\u3044\u307e\u3059\u3002<br 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